Privacy Policy

Last Updated: January 29, 2026

Thank you for using our website located at financefare.com ("Website"), through which we offer various applications, widgets, email notifications and other services ("Services"). FinanceFare ("FinanceFare," "we," "our," or "us") has created this Privacy Policy to let you know what information we collect when you visit the Website, and how we use and share this information.

This Website and the Services are intended for U.S. residents only.

What We Do

We help consumers shop for insurance, discounted health plans, and other products by connecting consumers with insurance companies, insurance agents, discount program representatives, and vendors who also help match consumers with insurance providers and other third parties ("Service Providers").

Information Collection

When using our Website, you may voluntarily provide information about yourself, including your name, home address, telephone number, email address, date of birth, gender, and income. We may also collect current insurance information, type of automobile you drive, home ownership status, military affiliation, credit score, and other demographic information that you provide to us.

We (and other entities) may also automatically collect information relating to your interactions with us and our Website, including internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date and time of visit, internet tags, device type, clickstream data, and other activities on the Website. We may combine this automatically collected information with other information we collect about you. We do this to improve services we offer you, and to improve marketing, analytics, and Website functionality. We and our marketing partners, affiliates, and analytics and service providers use technologies such as cookies, beacons, tags, and scripts to collect this data. These technologies are used in analyzing trends, administering the Website, tracking users' movements around the Website, and gathering demographic information about our user base. You can set your browser to reject cookies. If you reject cookies, you may still use the Website, but your ability to use some features or areas of our Website may be limited.

Information Use

We may use your information for any lawful purpose, including the following:

To deliver our products and services to you (including matching you with insurance providers and Service Providers);
To perform services, such as account servicing, processing orders and payments, and analytics;
To maintain and improve our services;
To display customized content and advertising;
To conduct research and analysis (including internal research for technological improvement);
To ensure that the Website is functioning properly (including debugging);
To aid us in developing new services;
To aid us in internal operations (including auditing our interactions with you);
To alert you to product updates, special offers, updated information, and other new services;
To contact you in response to your requests for information;
To send newsletters and other information to you;
To provide you quotes from Service Providers who may contact you using the information you provide;
To detect and protect against security incidents, fraud, and illegal activity;
To ensure legal compliance;
To obtain additional information needed from you; and
With your consent, or as otherwise disclosed at the time information is collected.

Information Sharing

We may share the information we collect with other parties, including the following:

Insurance providers and Service Providers;
Advertising networks;
Internet service providers;
Data analytics providers;
Operating systems and platforms;
Social networks;
Consumer data resellers;
Our subsidiaries, corporate affiliates, and related companies, including any that we may have in the future;
Our vendors and service providers for the purpose of verifying data and where such access is incidental to their providing us services, such as phone number verification services and email service providers;
Pursuant to a subpoena, court order, governmental inquiry, or other legal process or as otherwise required by law, to protect our rights or the rights of Service Providers, or to protect the safety or security of any person or entity;
As part of a corporate sale, merger, or acquisition, or other transfer of all or part of our assets, including as part of a bankruptcy proceeding;
As part of a promotion or program (e.g. sweepstakes, contests, giveaways, or other promotions) that you choose to participate in that is offered by us, either alone or with third parties;
With your consent or as otherwise disclosed at the time of data collection and sharing.

We may share information that has been de-identified or aggregated without limitation.

Your Consent to Text Message and Telephone Marketing

By submitting your telephone number on the Website, you expressly authorize us and Service Providers and their agents and partner companies to contact you, at the telephone number you provide, with informational and marketing messages and telephone calls including those sent via automated telephone dialing system, text messages, SMS, MMS, picture messages, live and prerecorded telephone calls, including on landlines and wireless numbers, even if the phone number you provide is on a corporate, state, or national Do Not Call list. Your consent is not required to purchase goods or services. Message & data rates may apply. You may revoke your consent at any time by contacting us at: Contact or by writing to us at hello@financefare.com.

Third Party Links and Tools

Our Website may provide links to third-party websites and services. We do not control the privacy practices of those websites or services, and they are not covered by this Privacy Policy. You should review the privacy policies of other websites that you use to learn about their data practices.

Additionally, certain personally identifiable information may be made available to third parties using our Application Programming Interface ("API"). Use of third-party applications developed using our API are subject to the terms of use and privacy policies of such third-party developers. You should be aware that such third-party applications may share user information. Further, as explained more below, we may use third-party services such as Google Analytics to help us understand how users use the Website or Service and to improve the ways in which we interact with users, including the refinement of interest-based ads displayed to users. Such services, including Google Analytics, may collect information about your use of the Website or Service through cookies, advertising identifiers, and other technologies. The collection and use of data by such third parties, including Google Analytics, are subject to their privacy policies.

Your Choices

When you submit personally identifiable information to us, you agree to receive email, fax, telephone, text messages, and other forms of communications from or on behalf of us and third parties with whom we share your information. If you would like to opt-out of receiving promotional or marketing material from us in the future, please follow the opt-out instructions located at the bottom of each promotional or marketing email communication or email us at hello@financefare.com. Please note that even if you opt-out of receiving marketing messages from us, you may continue to receive messages concerning any transaction you make with us or comments or inquiries you submit to us.

If you would like to opt-out of having your information shared with third parties for their direct marketing purposes, you may write to us at hello@financefare.com. If you do not wish to receive communications from any person or entity with whom we have shared your information for their marketing purposes, you must contact them directly.

For choices with respect to third-party interest-based advertising activities, please see the "Digital Advertising & Analytics" section (refer to the AdChoices disclosure).